Mitch Alison: From Strategy to Story

Mitch Alison has amassed over 100 international awards for creativity and effectiveness. His work has been featured in NZ Onscreen and in the Te Ara Encyclopedia of NZ, and he helped create one of Aotearoa’s most popular TV ads of all time, solidifying his reputation as a creative and strategic leader. Mitch's global perspective, shaped by his time working in the USA, Asia, Europe, Africa and Oceania, brings diverse insights to his projects. His impressive resume includes standout achievements, such as contributing to the development of Google Bard and driving creative and strategic wins for heavyweight brands like Pepsi, BMW, Samsung, and Apple.

No challenge is too great.

Whether it’s an award-winning TV campaign for a govt agency, a strategic brand makeover for a cannabinoid biotech company, a fundraising campaign for a major NGO, a content strategy for a major ministry, a viral post for a smallgoods company, a learning toolkit for a local charity, or even AI conversation design for major tech brand, Mitch brings a holistic 360° approach to every project.

Client Testimonials

 Strategist, Storyteller, Brand Builder.

Featured Work

Campaign for Te Puni Kōkiri to encourage rangatahi to make a choice between the general or Māori roll. A real head-scratcher. 

Collaborations

Ready to propel your brand into the stratosphere or spark fundamental change? Let’s go!